Acensus runs the system.
Marketing, response workflows, reactivation, recruitment marketing, and the Monday Ledger. We bring the next action, not another task list to figure out.
The Admissions Multiplier™ / 90-day core engagement
One team for the work between demand and admission.
Marketing, standard AI automation, and intake follow-through, installed and run for your home care agency. Your team handles assessments and care. Acensus connects the system around them.
One agency per service area. We work with a single agency in each service area. While an engagement is running, that market is closed to competitors.
The Admissions Multiplier™ / 90 daysSeal the leaks.
Seal the leaks.
Fill with the right demand.
Prove what changed.
One team connects marketing, standard AI automation, and admissions reporting. Your coordinator gains a system to work from. You gain a clearer view of growth.
01
Stop losing the inquiries you already receive.
Make follow-through dependable.
Reconcile the starting numbers, identify inquiry leaks, and install the agreed intake and follow-up workflows.
- Response coverage, missed-call recovery, and reactivation
- Intake scripts, coordinator training, and human handoffs
- A baseline that makes the first priority visible
02
Grow demand your agency can actually serve.
Connect acquisition to capacity.
Run qualified private-pay acquisition around your service area and staffing readiness, with founder content that helps families understand your agency.
- Google Search, Meta, and local visibility
- Founder filming and service-area landing pages
- Caregiver recruitment marketing when capacity is the constraint
03
Understand the result and the next decision.
Follow the inquiry through to the business.
The weekly Admissions Ledger connects activity, assessments, admissions, and open work. The monthly strategy review sets the next move.
- Source attribution and agreed reporting definitions
- Admissions and delivered-care visibility
- Day-90 review against your written booked-assessment target
Software and founder filming are included. Advertising is paid separately. Recruitment marketing supports applicants; your agency interviews and hires. Timing and location coverage are agreed in your scope.
Included in the core Admissions Multiplier™
Marketing. Standard automation. Operating visibility.
Three connected parts of one engagement. Explore the work within each.
Acquisition shaped by capacity
Make the right agency visible to the right family
Generate suitable demand.
- Included work
- Growth campaigns, founder filming, and caregiver recruitment marketing, sequenced around the diagnosis.
- What informs the work
- Service areas, case fit, inquiry quality, available caregiver capacity, and acquisition economics.
- Commercial boundary
- Advertising spend is separate and approved by you. Location coverage and the campaign sequence are defined in the proposal.
Route to the responsible person
Human escalation is part of the design
Support the work between interest and care
Give each inquiry a next step.
- Included standard workflows
- AI voice reception, missed-call text-back, inquiry qualification, routine follow-up and reminders, caregiver applicant routing, and reporting workflows.
- Before activation
- Agree the wording, coverage, fit information, permissions, and human handoffs.
- Separate engagement
- Bespoke development and integrations outside the core package are scoped individually. Explore custom AI solutions →
Baseline → weekly review → Day-90 comparison
Make performance useful to ownership
See what deserves attention.
- Included work
- Admissions Baseline, weekly Admissions Ledger, reporting workflows, and the baseline and Day-90 Enterprise Value Snapshot.
- Measures we agree
- Qualified inquiries, response, assessments, starts of care, acquisition costs, and recorded manual workload.
- Honest reporting
- Separate measured results from estimates. Identify unresolved attribution and missing records rather than filling the gaps with assumptions.
Drawn from engagements with 43 home care agencies across 13 states. Workflows are tailored to each agency. Software is included during the program. Continuing support is set separately, subject to the written Day-90 continuation commitment.
Where does a person take over?
Your agency owns assessments, care advice, case acceptance, caregiver interviews and hiring, scheduling, and care delivery. Acensus configures the workflows and escalation routes to support those people.
Less chasing. More clarity.
What your team stops doing.
Chasing every voicemail by hand. Rebuilding the same weekly spreadsheet. Guessing which campaigns produced last month’s admissions.
Your team delivers care.
Your intake coordinator handles conversations and assessments. Your agency accepts cases, hires caregivers, and schedules care.
One weekly decision.
Review what changed, resolve the constraint, and confirm the next move. Access, budget, and response commitments are set before kickoff.
Inside the engagement
See the work behind the program.
From the first diagnosis to the next-quarter decision, each stage produces something your team can use.
Work-product walkthroughs show the structure and purpose of each deliverable. Your agency’s records, priorities, and written scope shape the work.
ACENSUS / DIAGNOSTIC RECORDEXAMPLE 01
Admissions Baseline
Map the process. Establish what can be measured.
Inquiry→First contact→Assessment→Admission
CoverageAfter-hours ownership requires confirmation
Data confidenceSource records incomplete for some admissions
Next validationReconcile intake records with the operating team
Observation → validation → priority
01 / Establish the starting position
A diagnosis the team can examine.
The baseline makes stages, handoffs, loss reasons, and data gaps visible. It gives ownership a defensible starting point for deciding which intervention comes first.
- Acensus prepares
- The baseline and proposed repair sequence.
- What you can inspect
- Defined stages, recorded data gaps, and the rationale for the first priority.
- Your team contributes
- Access, historical records, response coverage, and staffing constraints.
- The decision it supports
- What to repair, what to validate, and what to measure next.
ACENSUS / IMPLEMENTATION MAPEXAMPLE 02
Missed-inquiry recovery
A sample routing sequence, configured to coverage.
- TRIGGERInquiry not reached
- ASSIGNRoute to the responsible intake owner
- FOLLOW THROUGHRecord contact outcome and next action
- EXCEPTIONEscalate unresolved follow-up for review
Coverage and escalation before activation
02 / Put the repair into use
A working handoff, with an owner.
Implementation connects routing, follow-up, recovery, and reporting. The workflow is reviewed with the people who will use it, including how exceptions are handled.
- Acensus implements
- The workflow configuration and reporting.
- What you can inspect
- The routing sequence, assigned intake owner, and how unresolved follow-up is surfaced.
- Your team operates
- Intake coverage, responses, assessments, and case acceptance.
- The decision it supports
- Whether the handoff works reliably enough to support more demand.
ACENSUS / OWNERSHIP REVIEWEXAMPLE 03
The Day-90 decision record
Compare admissions, delivered care, and remaining work at Day 90.
01
Compare with baseline
Admissions, revenue, capacity, and reporting quality over appropriate periods.
02
Document the remaining constraint
What is resolved, what is uncertain, and which priorities remain.
03
Agree the next quarter
Retained assets, handoff or continuation, and the next operating decisions.
Evidence of change / remaining work / next decision
03 / Consolidate the work
A clear position at Day 90.
The review connects the original diagnosis with what was implemented and what the evidence now supports. The Enterprise Value Snapshot sits alongside admissions performance.
- Acensus documents
- The baseline comparison, open issues, and next-quarter priorities.
- What you can inspect
- Comparable reporting periods, remaining uncertainties, and the assets and workflows retained by your team.
- Your team decides
- Operating priorities and the continuation or handoff arrangement.
- The decision it supports
- What to retain, improve, or address next.
Inspect the format, the handoff, and the decision each example supports.Walk through the Admissions Ledger →
Review with your team
Take the commitments with you.
Printable briefs with the scope, two commitments, operating conditions, and next step.
Accountability before paymentA defined target.
A defined target.
A commitment in writing.
By Day 30 — your system is live, or month two is free.
Your admissions diagnosis is delivered and the agreed intake and follow-up workflows are running on 100% of incoming inquiries. If they aren't, you don't pay for month two.
By Day 90 — your booked-assessment target, or we keep working.
Before you pay anything, we write a specific number of booked qualified assessments into your agreement. It comes from your own inquiry volume, response data, and service area — not an industry average. If we haven't hit it by Day 90, we keep working at no additional fee until we do, for up to 90 additional days.
We guarantee the part we control: generating qualified demand, responding fast enough to keep it, and getting the assessment on the calendar. You control whether the assessment closes and whether you're staffed to take the case. That's why the number we commit to is assessments booked, and why the Ledger shows you admissions and dollars alongside it every week.
Read the operating conditions
Both commitments are conditional on the operating basics we agree before kickoff, all of which are measured in the same Ledger you see every Monday:
- The approved advertising budget stays live for the full program, without pauses.
- Your team responds to inquiries within the agreed window during business hours, and lets the automation cover after hours.
- Qualified inquiries are offered an assessment within the agreed number of business days.
- Caregiver capacity is maintained, or the recruitment funnel is run when capacity is the constraint.
- Ownership attends the weekly Ledger review, with an agreed allowance for missed sessions.
- Acensus keeps access to the phone records, CRM, and ad accounts agreed at kickoff.
- No conflicting campaigns or mid-program pricing changes without notice.
If one of these lapses, the commitment pauses until it's corrected. Everything here is agreed with you in writing before kickoff — there are no conditions you'll discover later.
Leave the diagnostic with a clearer next move.
20 minutes with Sam. Discuss your intake constraint, the evidence needed, and whether Acensus fits. You keep a preliminary written summary.
One agency per service area. We work with a single agency in each service area. While an engagement is running, that market is closed to competitors.