News · October 18, 2026

Acensus Publishes Free Guides on Growing Census for Home-Based Care Agencies

The Beverly Hills growth firm founded by Sam Tofighi releases four practical guides on census growth, speed to lead, private duty nursing and choosing a growth partner.

Press release

BEVERLY HILLS, Calif., October 18, 2026. Acensus, a specialty growth firm for home-based care agencies, today published four free guides for agency owners and operators. The guides cover:

  • how census grows stage by stage
  • why the first response decides which agency a family chooses
  • how private duty nursing agencies win cases while recruiting nurses
  • what to ask before hiring any growth partner

They are available at acensushq.com/guides.

The guides are built on the Census Chain, Acensus's six-stage framework for how a family moves from first inquiry to start of care: demand, inquiry, first response, follow-up, start of care and staying on census. Each guide uses figures from Acensus client engagements, with every case documented at acensushq.com/results.

"Most agencies don't have a demand problem. They lose families after the phone rings, or they can't staff the hours once a family says yes," said Sam Tofighi, founder and principal of Acensus. "We wrote these guides so any owner can find where their own agency is leaking, whether or not they ever work with us."

The four guides are:

About Acensus

Acensus is a specialty growth firm for home-based care agencies, based in Beverly Hills, California. It grows census: more families starting care and more hours staffed, run by a team that works only with home-based care. Acensus works with private-pay home care, private duty nursing, home health, hospice and Medicaid-waiver agencies, and has worked with agencies in the US, Canada, Europe, the Middle East and Australia. Learn more at acensushq.com.

About Sam Tofighi

Sam Tofighi is the founder and principal of Acensus. He began his career in the Investment Banking Division at J.P. Morgan, in the Healthcare Coverage Group, where he evaluated more than 40 home-based care businesses, and later helped a private duty agency grow from $8 million to $22 million in revenue in 18 months. He studied economics at UCLA.

Media contact: info@acensushq.com · (424) 421-5741

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